Marketing Manager, B2B (Remote)

ABOUT THE ROLE

We are looking for a passionate, resilient Marketing Manager (B2B) to help drive Yogi’s awareness, reach, and thought leadership.

You will play a HUGE role in helping us build out our marketing channels, content strategy, marketing qualified leads pipeline, and more as we continue to grow our customer base.

What You’ll Do

• Work closely with the Head of Insights Partnerships & the CEO to spread awareness of Yogi’s POV for B2B through positioning and messaging
• Develop and execute events/webinars/community engagements
• Provide expertise and thought leadership in support of industry marketing collateral (white papers, briefs, blogs, buyer’s guides, etc.)
• Develop/work with partner ecosystem to develop marketing qualified leads pipeline
• Working with Yogi Insights teams to support the development of customer success stories

Who You Are

• Strong verbal, writing, and presentation skills to small and large groups.
• Superb analytical, organizational, and project management ability
• Experience communicating with sales staff and senior executives (e.g. VP, SVP, C-level)
• Proactive, resourceful approach to solving problems and getting results
• You are curious and always looking for an opportunity to learn and grow
• Understanding of digital marketing practices and technologies

PREFERRED REQUIREMENTS

• 3+ years overall work experience in marketing, strategy, consulting, or other business-oriented fields
• Strong preference for work experience in one or more areas of eCommerce, User Generated Content (UGC), Consumer Packaged Goods (CPG), etc.
• Ability to be independent, bring your own ideas to the team, be willing to challenge other team members, and be open to being challenged
• Capable of communicating, presenting to, and influencing key stakeholders at all levels of an organization, including executive and C-level
• Bonus points for specific job experience working in a software-focused company, preferably enterprise software
• Bonus points for previously marketing to non-durable consumer goods companies

WHY US

• Ability to have a major influence on our direction as a company, along with career growth opportunities as the team continues to grow
• Early traction in an interesting and growing market (Consumer Data / eCommerce). Plus, we’re backed by great investors, ranging from top VC firms to billionaire hedge fund owners
• Competitive salary and best-in-class benefits. This includes great insurance with covered premiums, 401(k) plan and matches, gym benefits, work-from-home benefits, and unlimited PTO