Every consumer experience tells a story. Yogi makes sure you hear it.

Small issues—taste, side effects, doubt—can snowball into lost shelf space or shaken credibility. Yogi turns scattered feedback into actionable visibility, so you can protect trust and fuel growth at the same time.

Catch issues before they spread.

Identify rising mentions of side effects, aftertaste, or quality concerns before they become retailer or reputation risks.

Prove which claims actually resonate.

Understand which benefits—energy, immunity, focus, sleep—show up in real consumer language and which promises are losing credibility.

Find growth opportunities hiding in plain sight.

Identify emerging ingredients, formats, and use cases that point to where consumers—and competitors—are heading next.

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Turn scattered feedback into trusted action.

Early Risk Detection

Detect and rank issues before they go public.

Yogi surfaces early warning signs like “reaction,” “didn’t work,” or “expired” —so you can respond before confidence drops.

Track rising keywords tied to safety or quality

Rank risks by frequency and sentiment strength

Filter by SKU, topic, retailer, and timeframe to get to the root cause

Review exact consumer comments for context

Claim Validation

Compare consumer feedback to on-pack promises.

Yogi shows which claims consumers trust, which they doubt, and why—so your messaging, packaging, and product experience stay honest and aligned.

Track claim mentions and related sentiment

Identify wording that earns belief or skepticism

Get PDP copy suggestions, enriched with authentic consumer language

Pinpoint failing claims and share fixes fast with one-click reports

Trend & Innovation Insights

See what’s next – and where to act first.

Monitor shifting sentiment around ingredients, benefits, and formats to find new growth spaces and rescue products losing relevance.

Quickly spot rising themes and fast growing conversations

Track ingredient, benefit, and format trends over time

Identify unmet consumer needs driving demand

Competitive Benchmarking

See where competitors win – and where they don’t

See how your brand stacks up across ingredients, claims, and sentiment over time to uncover competitive threats and new areas for growth.

Compare review volume and sentiment on key themes like “digestion” or “packaging”

Uncover competitor vulnerabilities through negative feedback patterns

Monitor sentiment shifts around competitor launches or reformulations

Built for every wellness aisle

Whether it boosts, balances, energizes, or restores—Yogi adapts to your lineup.

Sports & Performance

Monitor satisfaction around recovery, energy, and flavor to ensure product promises align with consumer experience.

Vitamins & Supplements

Track ingredient and dosage sentiment to refine formulations, clarify benefits, and validate claims like “clinically tested” or “fast-acting.”

OTC & Digestive Health

Detect recurring issues—like side effects, taste, or packaging concerns—before they spread or impact reputation.

Functional Beverages

See how consumers describe taste, texture, and results to improve messaging, packaging, and product positioning.

If it has a barcode, Yogi is ready

Reach out today for a custom demo.

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Frequently asked questions

Everything you need to know about Yogi for your team

What is Yogi, and how does it help health and wellness brands?

Yogi is an AI-powered consumer insights platform that unifies product reviews, customer care tickets, and social feedback into one trusted view. Health and wellness brands use Yogi to understand what consumers love, identify potential risks early, and make data-driven decisions that strengthen brand trust and accelerate innovation.

How does Yogi’s AI understand health and wellness feedback?

Yogi’s AI is purpose-built for wellness data. It’s trained on millions of real-world conversations about vitamins, supplements, and OTC products—from terms like “gentle on digestion” to “no results.” This category-specific training ensures every insight is accurate, contextual, and actionable.

Can Yogi help validate product and packaging claims?

Yes. Yogi shows how often each claim appears in consumer feedback—and whether shoppers agree, question, or reject it. Brands can see which claims, such as “clinically tested,” “non-GMO,” or “fast-acting,” drive trust and which ones need refinement, helping teams align packaging, PDPs, and messaging with real consumer belief.

How does Yogi detect early product or quality risks?

Yogi continuously monitors reviews, support tickets, and social comments for spikes in keywords like “reaction,” “aftertaste,” or “expired.” Alerts are prioritized by sentiment and volume, allowing teams to identify and resolve potential issues before they impact retailer relationships or consumer confidence.

What data sources does Yogi connect to for health and wellness brands?

Yogi integrates with more than 350 data sources across the retail and customer experience ecosystem—including Walgreens, CVS, Target, Walmart, and leading DTC sites—along with customer care tools such as Zendesk and Salesforce Service Cloud. This unified view ensures every piece of feedback is captured and analyzed in real time.

How can Yogi help track competitors in the wellness market?

Yogi benchmarks consumer sentiment, ratings, and review volume across competing wellness brands and categories. You can compare performance on key themes like “taste,” “effectiveness,” or “packaging,” monitor new product launches, and identify where competitors are gaining or losing trust—so your team can act fast on emerging opportunities.

Still have questions?

Can’t find the answer you’re looking for? Chat with our expert team.

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Every consumer experience tells a story. Yogi makes sure you hear it.

Turn scattered feedback into trusted action.

Help your health & wellness brand thrive.

See How Yogi Works

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Frequently asked questions