Yogi On-demand Webinar
Navigating the Digital Shelf: Harnessing the Power of Customer Voice
Featuring
Hillary Rivera
Yogi
Success Partner, Consumer Brands
Melissa Spitler
Hill’s pet
E-commerce Shopper Marketing Analyst
Explore the pivotal role customer feedback and reviews play in dominating the digital shelf for CPG brands. In this webinar, we discussed how to leverage the voice of the customer to optimize product listings, enhance online visibility, and drive e-commerce success. Discover how to turn customer insights into actionable data to inform your digital strategies and maintain a competitive edge.
Key Takeaways:
- Maximizing Product Listings: Techniques for utilizing customer reviews and feedback to enhance product descriptions, images, and overall digital shelf presence.
- Consumer Behavior Insights: Understanding customer sentiments and how to use this information to anticipate trends and meet consumer needs.
- Data-Driven Decisions: Strategies for incorporating customer feedback into decision-making processes to refine marketing, product development, and customer service.
- Case Studies: Real-world examples of CPG brands that have successfully used customer voice to improve their digital shelf performance and drive sales.



