Featuring
Hillary Rivera
Yogi
Success Partner, Consumer Brands
Melissa Spitler
Hill’s pet
E-commerce Shopper Marketing Analyst
Runtime
10
min
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Yogi On-demand Webinar

The M(AI)trix Retail AI Go-to-Market Series Part 2: Presence

Featuring
Hillary Rivera
Yogi
Success Partner, Consumer Brands
Melissa Spitler
Hill’s pet
E-commerce Shopper Marketing Analyst

Join Mariya Babaskina, VP of Marketing at Yogi, for an insightful on-demand session that showcases how leading brands are using AI to elevate their PDPs and messaging strategies. In this presentation, you’ll discover how to turn consumer feedback into messaging that truly connects with your target audience. With actionable insights and advanced techniques, you’ll learn how to stay ahead in the evolving digital landscape.

Key takeaways include:

  • Using sentiment analysis and keyword extraction to identify impactful themes from consumer reviews.
  • Optimizing your PDPs and messaging for AI-driven outputs, including Rufus and Google SGE.
  • Aligning your content strategy to fit seamlessly within the evolving large language model (LLM) landscape.

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