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eCommerce
6
mins read
How Amazon Product Variations are Reshaping Review Performance
eCommerce
6
mins read
How Amazon Product Variations are Reshaping Review Performance
Amazon quietly changed how reviews work across product variations, and brands are waking up to lower review counts overnight. Yogi CEO Gautam Kanumuru joined the Digital Deep Dive podcast to explain what's actually happening, why Amazon really made the move (hint: it's about AI, not just consumer trust), and what it means for how your products get discovered and recommended going forward.
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How Amazon Product Variations are Reshaping Review Performance

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Feedback Analysis
5
mins read
Behind the Scenes at Nestlé USA with Yogi’s Insights Engine
Feedback Analysis
5
mins read
Behind the Scenes at Nestlé USA with Yogi’s Insights Engine
Nestlé USA shares how they use Yogi’s insights engine to turn product reviews into fast, strategic decisions.
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Behind the Scenes at Nestlé USA with Yogi’s Insights Engine
AI
6
mins read
Why Yogi’s Insights Go Beyond Amazon Rufus: The Competitive Edge for Brands
AI
6
mins read
Why Yogi’s Insights Go Beyond Amazon Rufus: The Competitive Edge for Brands
This post compares Amazon's AI-powered Rufus tool with Yogi’s advanced insights platform, demonstrating how Yogi offers deeper, more actionable data for brands, including multi-retailer sentiment analysis, competitive benchmarking, and historical trends.
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Why Yogi’s Insights Go Beyond Amazon Rufus: The Competitive Edge for Brands
Shopper Insights
5
mins read
Tariffs Redefining the CPG Landscape in 2025
Shopper Insights
5
mins read
Tariffs Redefining the CPG Landscape in 2025
Sweeping 2025 tariffs are reshaping the CPG industry, forcing brands to adapt supply chains, refine pricing, and monitor consumer sentiment in real time. Discover how an agile, data-driven approach helps businesses stay competitive in a volatile trade environment.
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Tariffs Redefining the CPG Landscape in 2025
Feedback Analysis
5
mins read
🏆 The 2025 Shoppers’ Choice Awards: What 6.9M Reviews Reveal About the Best Snacks in America
Feedback Analysis
5
mins read
🏆 The 2025 Shoppers’ Choice Awards: What 6.9M Reviews Reveal About the Best Snacks in America
Discover the top-performing sweet and salty snacks of the year—ranked by 6.9 million authentic consumer reviews. Backed by AI-powered sentiment analysis, these are the brands shoppers can’t stop talking about.
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🏆 The 2025 Shoppers’ Choice Awards: What 6.9M Reviews Reveal About the Best Snacks in America
Feedback Analysis
5
mins read
Amazon’s New Review Policy: What Brands Need to Know
Feedback Analysis
5
mins read
Amazon’s New Review Policy: What Brands Need to Know
Amazon now requires written comments on certain product ratings. This shift could lower average ratings but provide richer feedback. Learn how it affects brands and review analysis.
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Amazon’s New Review Policy: What Brands Need to Know
AI
5
mins read
How AI is Reshaping Consumer Shopping—and What It Means for CPG Brands
AI
5
mins read
How AI is Reshaping Consumer Shopping—and What It Means for CPG Brands
AI is reshaping consumer shopping habits, from AI-driven search to automated purchases. Discover what CPG brands must do to stay visible, competitive, and ready for AI-powered retail.
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How AI is Reshaping Consumer Shopping—and What It Means for CPG Brands
Feedback Analysis
6
mins read
Outpace the Competition: How Consumer Goods Brands Can Stay Ahead with Competitive Analysis
Feedback Analysis
6
mins read
Outpace the Competition: How Consumer Goods Brands Can Stay Ahead with Competitive Analysis
Want to outpace your competitors? Competitive analysis is the key to unlocking market insights, refining product positioning, and strengthening marketing strategies. Learn how consumer goods brands use data-driven intelligence to benchmark performance, optimize pricing, and uncover new opportunities for growth.
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Outpace the Competition: How Consumer Goods Brands Can Stay Ahead with Competitive Analysis
Shopper Insights
5
mins read
Love at First Bite: Ferrero Rocher, The Golden Standard of Chocolate
Shopper Insights
5
mins read
Love at First Bite: Ferrero Rocher, The Golden Standard of Chocolate
Ferrero Rocher leads in texture, packaging, and flavor, setting the gold standard in premium chocolate. Discover why consumers favor it over Lindt, Toblerone, Ghirardelli, and Godiva.
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Love at First Bite: Ferrero Rocher, The Golden Standard of Chocolate
Feedback Analysis
6
mins read
Super Bowl Snacking Trends 2025: What Consumers Are Craving & How Brands Can Win the Big Game
Feedback Analysis
6
mins read
Super Bowl Snacking Trends 2025: What Consumers Are Craving & How Brands Can Win the Big Game
The Super Bowl is the ultimate snacking event, and consumer preferences are shifting. Our latest analysis dives into the biggest trends in salty and sweet snacks, how freshness affects brand perception, and the role of AI-powered insights in optimizing product messaging. Stay ahead of the game with the latest snacking data!
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Super Bowl Snacking Trends 2025: What Consumers Are Craving & How Brands Can Win the Big Game
Shopper Insights
10
mins read
Why a 4.0 Star Rating Just Won’t Cut It: The New Era of Smarter Benchmarking
Shopper Insights
10
mins read
Why a 4.0 Star Rating Just Won’t Cut It: The New Era of Smarter Benchmarking
A 4.0-star rating isn’t enough to stay competitive in today’s eCommerce landscape. Discover why smarter benchmarking—powered by AI-driven insights—is essential for CPG and HBA brands to stand out and win consumer trust.
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Why a 4.0 Star Rating Just Won’t Cut It: The New Era of Smarter Benchmarking
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