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Explore every story, insight, and update from Yogi in one place. Here you’ll find our complete collection of articles covering everything from AI-powered analytics to evolving consumer trends, product innovation, and brand strategy. Whether you’re new to Yogi or catching up on past insights, this archive is your hub for understanding what drives smarter, more consumer-centric decisions.
eCommerce
10
mins read
Yogi Industry Report: Snack and Protein Bars 2023 Part 2
eCommerce
10
mins read
Yogi Industry Report: Snack and Protein Bars 2023 Part 2
Yogi's customer sentiment solution introduces Part 2 of our Snack & Protein Bar Industry Report featuring granular insights based on customer feedback data. Read now.
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eCommerce
12
mins read
Yogi Industry Report: Snack and Protein Bars 2023 Part 1
eCommerce
12
mins read
Yogi Industry Report: Snack and Protein Bars 2023 Part 1
Learn about Consumer Segments, Shopping Habits, Marketing, and Meta-Review data in the Protein and Snack/Breakfast Bar industry. In this research, based on nearly 1 million data points, we analyze how brands, products, and product attributes are perceived by consumers, and how brands can capitalize on market opportunities.
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eCommerce
3
mins read
FTC Rules Review Hijacking is Dead, What This Means for Review Strategy
eCommerce
3
mins read
FTC Rules Review Hijacking is Dead, What This Means for Review Strategy
For the first time ever, the FTC has enforced action in a case involving “review hijacking”, or deceptive manipulation of online product reviews. Learn what this means for brands moving forward and how a strong shopper sentiment analysis strategy is more important now than ever. Read now.
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eCommerce
6
mins read
How CPGs Can Leverage Reviews & Ratings to Increase Conversion Rates Quickly and Increase Agility
eCommerce
6
mins read
How CPGs Can Leverage Reviews & Ratings to Increase Conversion Rates Quickly and Increase Agility
Learn how CPGs can use online product reviews in increase conversion rates by quantifying Customer Sentiment and Voice of the Customer.
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Customer Experience & Care
8
mins read
What is Customer Sentiment and Why is it Important
Customer Experience & Care
8
mins read
What is Customer Sentiment and Why is it Important
CPG's are using Customer Sentiment to define Voice of Customer and inform business decisions. Learn everything you need to know about customer sentiment. Read more.
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5
mins read
What Makes a Good Star Rating for Products in Different Industries
5
mins read
What Makes a Good Star Rating for Products in Different Industries
Shopper confidence is heavily impacted by online ratings and reviews. Learn what constitutes as a good star rating in 10 different consumer goods industries.
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Feedback Analysis
4
mins read
Webinar Recap: Emerging 2023 Trends & Predictions for CPG Based on Customer Sentiment Data
Feedback Analysis
4
mins read
Webinar Recap: Emerging 2023 Trends & Predictions for CPG Based on Customer Sentiment Data
In a recent webinar, Yogi leadership discusses the latest trends & forecasts for CPGs based on Customer Sentiment data from Yogi’s Product Sentiment platform.
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Feedback Analysis
5
mins read
Star Ratings vs Customer Sentiment: Why Star Ratings Alone Aren't Enough
Feedback Analysis
5
mins read
Star Ratings vs Customer Sentiment: Why Star Ratings Alone Aren't Enough
Star rating and customer sentiment are two of the most important metrics in eCommerce today. Understand the difference so you can create impactful strategies.
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eCommerce
6
mins read
Top 10 eCommerce Ratings and Review Analysis Platforms of 2022
eCommerce
6
mins read
Top 10 eCommerce Ratings and Review Analysis Platforms of 2022
A customer review analysis platform allows you to know what your customers want and need from your business. Learn the best options here.
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Customer Experience & Care
3
mins read
How to Measure Customer Sentiment (for CPGs)
Customer Experience & Care
3
mins read
How to Measure Customer Sentiment (for CPGs)
It’s no question that understanding customer sentiment is a key part of any omnichannel eCommerce strategy. Learn how enterprise CPGs are measuring customer sentiment. Read more.
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