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Feedback Analysis
6
mins read
Hidden Challenges of DIY Consumer Insights
Feedback Analysis
6
mins read
Hidden Challenges of DIY Consumer Insights
In today’s competitive landscape, brands rely heavily on consumer feedback to make informed business decisions. Many are considering building their own consumer feedback analytics platform to gain full control over their data and insights. However, this approach introduces several challenges, both in terms of initial setup and ongoing maintenance. Before you decide, here are 10 critical factors to consider.
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Hidden Challenges of DIY Consumer Insights

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PDP
7
mins read
The Formula for a Winning Amazon Product Description Page: Best Practices & Strategic Tips
PDP
7
mins read
The Formula for a Winning Amazon Product Description Page: Best Practices & Strategic Tips
Ready to generate thousands of sales and five-star reviews? Learn how to create a winning Amazon Product Description Page. Boost traffic and sales with simple tips and best practices. Read now.
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The Formula for a Winning Amazon Product Description Page: Best Practices & Strategic Tips
Shopper Insights
3
mins read
Not So Vital Anymore? Vital Proteins' Packaging Pains
Shopper Insights
3
mins read
Not So Vital Anymore? Vital Proteins' Packaging Pains
Vital Protein demonstrates how important it is to consistently track customer feedback. What worked for your consumers last year may be their biggest gripe today. 
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Not So Vital Anymore? Vital Proteins' Packaging Pains
Shopper Insights
3
mins read
Chutes & Ladders: The Slippery Slope of Board Game Ratings
Shopper Insights
3
mins read
Chutes & Ladders: The Slippery Slope of Board Game Ratings
Long-time board game manufacturers Hasbro and Pressman are celebrating their centennial birthdays, but the game creators may have to stop the celebrations there as both companies are seeing sharp declines in customer ratings. Find out why.
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Chutes & Ladders: The Slippery Slope of Board Game Ratings
Feedback Analysis
5
mins read
What is Customer Review Scraping and Why CPG Brands Are All Doing It
Feedback Analysis
5
mins read
What is Customer Review Scraping and Why CPG Brands Are All Doing It
What is product review scraping and how exactly does it work? Review scraping is the process of extracting customer review data and turning it into a useful source of information for eCommerce brands. Read more.
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What is Customer Review Scraping and Why CPG Brands Are All Doing It
eCommerce
8
mins read
What To Do About Bad Amazon Reviews: Turning One-Star Reviews into Winning eCommerce Strategies
eCommerce
8
mins read
What To Do About Bad Amazon Reviews: Turning One-Star Reviews into Winning eCommerce Strategies
Learn CPG brands can turn bad Amazon reviews into champions for growth and improvement. How to turn one-star reviews into winning eCommerce strategies. Read more.
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What To Do About Bad Amazon Reviews: Turning One-Star Reviews into Winning eCommerce Strategies
Shopper Insights
2
mins read
Blowin' Away the Competition: Revlon's Review Reign
Shopper Insights
2
mins read
Blowin' Away the Competition: Revlon's Review Reign
The crowded hair styling tools category of dryers, irons, and wands spans everything from upmarket offerings from T3 and Dyson to mass-market offerings from Conair and Remington. However, no brand has more clearly dominated the consumer conversation over the last 5 years than Revlon,
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Blowin' Away the Competition: Revlon's Review Reign
Feedback Analysis
4
mins read
Review Syndication Explained: Boosting Reach and Credibility
Feedback Analysis
4
mins read
Review Syndication Explained: Boosting Reach and Credibility
Today, we'll explore what review syndication is, why it's essential for brands, how it works, and who benefits from this powerful marketing strategy.
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Review Syndication Explained: Boosting Reach and Credibility
Shopper Insights
2
mins read
Troubled Waters: Branson's Cruise Liner Hits Choppy Customer Reviews
Shopper Insights
2
mins read
Troubled Waters: Branson's Cruise Liner Hits Choppy Customer Reviews
The luxury cruise ship’s star rating declined from 4.6 to 3.9 stars. And it could easily have been avoided. How? By listening to customers. Learn more.
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Troubled Waters: Branson's Cruise Liner Hits Choppy Customer Reviews
Shopper Insights
2
mins read
The Barbie Wire: An Icon's Winning Formula 🎀
Shopper Insights
2
mins read
The Barbie Wire: An Icon's Winning Formula 🎀
Learn how to uncover key insights as we explore the customer comparisons between Barbie and her competition.
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The Barbie Wire: An Icon's Winning Formula 🎀
Shopper Insights
2
mins read
How Product Titles Drive Conversions & Organic Traffic
Shopper Insights
2
mins read
How Product Titles Drive Conversions & Organic Traffic
Discover surprising customer language insights to gain a competitive edge. Maximize visibility & conversions with optimized product titles.
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How Product Titles Drive Conversions & Organic Traffic
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