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How Amazon Product Variations are Reshaping Review Performance
eCommerce
6
mins read
How Amazon Product Variations are Reshaping Review Performance
Amazon quietly changed how reviews work across product variations, and brands are waking up to lower review counts overnight. Yogi CEO Gautam Kanumuru joined the Digital Deep Dive podcast to explain what's actually happening, why Amazon really made the move (hint: it's about AI, not just consumer trust), and what it means for how your products get discovered and recommended going forward.
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How Amazon Product Variations are Reshaping Review Performance

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Feedback Analysis
4
mins read
Review Syndication Explained: Boosting Reach and Credibility
Feedback Analysis
4
mins read
Review Syndication Explained: Boosting Reach and Credibility
Today, we'll explore what review syndication is, why it's essential for brands, how it works, and who benefits from this powerful marketing strategy.
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Review Syndication Explained: Boosting Reach and Credibility
Shopper Insights
2
mins read
Troubled Waters: Branson's Cruise Liner Hits Choppy Customer Reviews
Shopper Insights
2
mins read
Troubled Waters: Branson's Cruise Liner Hits Choppy Customer Reviews
The luxury cruise ship’s star rating declined from 4.6 to 3.9 stars. And it could easily have been avoided. How? By listening to customers. Learn more.
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Troubled Waters: Branson's Cruise Liner Hits Choppy Customer Reviews
Shopper Insights
2
mins read
The Barbie Wire: An Icon's Winning Formula 🎀
Shopper Insights
2
mins read
The Barbie Wire: An Icon's Winning Formula 🎀
Learn how to uncover key insights as we explore the customer comparisons between Barbie and her competition.
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The Barbie Wire: An Icon's Winning Formula 🎀
Shopper Insights
2
mins read
How Product Titles Drive Conversions & Organic Traffic
Shopper Insights
2
mins read
How Product Titles Drive Conversions & Organic Traffic
Discover surprising customer language insights to gain a competitive edge. Maximize visibility & conversions with optimized product titles.
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How Product Titles Drive Conversions & Organic Traffic
Feedback Analysis
5
mins read
Developing Your Reviews & Ratings Strategy Roadmap
Feedback Analysis
5
mins read
Developing Your Reviews & Ratings Strategy Roadmap
Learn how to develop an online product review and customer sentiment analysis strategy for your organization, no matter how large.
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Developing Your Reviews & Ratings Strategy Roadmap
Feedback Analysis
4
mins read
How to Get Started With Review Analysis
Feedback Analysis
4
mins read
How to Get Started With Review Analysis
Learn how to develop an online product review and customer sentiment analysis strategy for your organization, no matter how large.
Read more
How to Get Started With Review Analysis
Feedback Analysis
6
mins read
Reviews 101: Fueling Sales with Product Reviews
Feedback Analysis
6
mins read
Reviews 101: Fueling Sales with Product Reviews
Product reviews impact every part of a consumer goods brand, especially marketing, product, customer success, and insights teams. Learn how to fuel sales using customer reviews.
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Reviews 101: Fueling Sales with Product Reviews
Feedback Analysis
4
mins read
What to Know Before Getting Started with Product Review Analysis
Feedback Analysis
4
mins read
What to Know Before Getting Started with Product Review Analysis
Interested in online product review analysis for your consumer goods brand? Start here to find out everything you need to know before getting started.
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What to Know Before Getting Started with Product Review Analysis
AI
6
mins read
The Future of Reviews: Amazon AI Summaries
AI
6
mins read
The Future of Reviews: Amazon AI Summaries
Amazon has rolled out a new feature that uses generative AI to analyze a product’s reviews and provide a brief synopsis in plain language, highlighting the most common features and themes mentioned. Learn what this means for the CPG industry.
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The Future of Reviews: Amazon AI Summaries
eCommerce
10
mins read
Yogi Industry Report: Snack and Protein Bars 2023 Part 2
eCommerce
10
mins read
Yogi Industry Report: Snack and Protein Bars 2023 Part 2
Yogi's customer sentiment solution introduces Part 2 of our Snack & Protein Bar Industry Report featuring granular insights based on customer feedback data. Read now.
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Yogi Industry Report: Snack and Protein Bars 2023 Part 2